
Come out to the farm + spend two full days one-on-one with Elizabeth as you build out the road map to take your brand next level.
At Scaling Up at The Farm you create the three pivotal silos of a scalable business:
Brand Mastery, Lead Generation and Recurring Revenue.
While others waste years and money, you fast track your vision and game plan in just two days!
Enjoy the peace of the farm while you look out on the rolling hills + beautiful pastures building out your dreams! Sit out on the wrap around porch with a drink and a white board and get ready to experience two of the most creative and exciting days you’ve ever experienced in business!
01.
Brand Mastery
Clarity is king when it comes to building a world-class brand. Nail your messaging, story, mission + vision as a part of walking through Elizabeth’s Scaling Up Method. Have all the pieces in order to confidently market your brand and offerings! Become the authority in your space.
02.
Lead Generation
Strategize + create the plan to attract the right people to your business. Know exactly who you want to serve and map out the lead magnets, offerings and marketing plan that will have your pipeline consistently full!
03.
Recurring Revenue
No more trading time for money. No more burnout. Map out your main offerings, funnel strategy and business model to support your dream of building a growing business that gives you more impact, income and independence!
Get Unstuck and
Unlock Your Potential
Get out of your day to day and immerse yourself in the magic + beauty of a place that spurs ultimate creativity! Ever feel like you’re stuck in the creation process or suffering from a case of creator’s block? Let Elizabeth work her magic as she extracts your brilliance in your one-on-one sessions.
The vision is already etched on your soul.
Let’s breathe life into it!


Make the Impact You've
always Dreamed of
Watch your dreams turn into concrete plans as you see the product suite that supports that dream take shape!
It’s hard and expensive to navigate this alone.
You may have the skills, the knowledge, and even the ideas, but trying to piece those together can leave you feeling stuck.
In two days you’ll have the roadmap for your products, offerings and methods that your clients are waiting for.
Your Story is Your
Greatest Asset
Learn to tell your story so the people who need what you have will deeply connect to your mission.
Extract the beauty, trials, and triumphs of your journey to craft a story you can tell from stages, in courses, and to the people who are ready to join you.

This is for you if...
- You want true time-freedom, not just time flexibility
- You want to take their business to the next level and breakthrough income ceilings
- You're frustrated that you can’t figure out how to have the breakthrough you crave
- You're ready to get past the tasks and feel like they are in the CEO role
- You want time to be with family and white space for your zone of genius work
- You want to create impact and legacy, and to be known in your space
- You're feeling called to your next level and may not be sure what it is or how to get there
- You're tired of investing in and not getting the true results they are seeking
- You lack wealth strategy and need to learn to do better with your money
- You're ready to bring on more team but lack resources or worry that it will make things more complicated
Scaling Up at the Farm has a proven track record.
Listen in on what others have to say about their experience!
"Liz is so genuine and real and she brings 100% of herself to the people that she works with.
The ease of walking in here and feeling like one of the family and the comfort of their home and work spaces allowed Liz and I to get really focused really quickly.
What you get out of this adventure is going to be beyond your expectations."
-Stacey Isetta, The Small Business BFF
“My favorite part of this experience was strategizing with Liz and really getting deep on how I can restructure my business in the way that I want.
But it was also just nice to have the white space to slow down and really look at my business and take the time to think. We often have all of these distractions that prevent us from really being able to dive deep.
I was able to tap into my intuition and really get clear on what I want to do, not what I think I'm supposed to do.”
-Tiffany
“Sometimes being stretched in the areas that are uncomfortable for you is really good for you, and that’s what happened with Liz.
I can see all of the different opportunities for what can be done with just one product.
You want someone who’s done it, you want someone who’s studied, you want someone who’s made mistakes… those are the people you want to follow.”
-Brian
Why Full Immersion?
What could take years takes a fraction of the time (two days, to be exact) when you’re fully focused and dedicated to scaling your brand. The typical distractions of life are removed and you will have an expert extracting your knowledge and helping you put it into the right sequence. You can let your creative spirit flow as you create a tangible roadmap.
This is a hands-on approach that yields progress quickly! You aren’t stuck, you just need the guidance to monetize your ideas + gifts while structuring the roadmap that you will use to build out your dream business.
This is a one-of-a-kind immersion retreat that combines business growth with a high-end, fun experience that will become the launching pad for your next level!
During your time on the farm, we will...

Identify a solid roadmap
for your offerings + product suite so you can re-enter the market as a force in your field.

Nail your ideal customer, messaging + plan
to target your niche so you can start growing your list.

Create your methodology + offerings
to build authority in the market.

Get intentional with your vision + goals
so that your can align your actions with your ambitions

Create the game plan for a product suite
that maximizes your impact, income + independence.

Outline a social media plan
that will make your brand + online presence shine.

Go home with confidence + clarity
knowing what to focus on to scale your brand.

Enjoy a high-end dining experience + a relaxing setting as we build out your dreams!
Meet Your Mentor...

Elizabeth Hartke is a Business Scaling Strategist that works with creatives, entrepreneurs, + go-getters looking to scale their businesses for impact, income + independence (sweet freedom)!
As the podcast host of the top-rated show, Scaling Up, Elizabeth has interviewed and worked with top industry leaders and visionaries to monetize their ideas, brand, and followings. Featured in publications like Forbes for her expertise in entrepreneurship, she has become a go-to resource in business strategy.
At 23 while working in a corporate job, she listened to the nagging whisper that there was something greater out there for her life + broke into entrepreneurship. Soon after breaking free of the cubicle life herself, Elizabeth retired her husband from his career as an Actuary and together they built their first of two, 7-figure businesses.
She's fiercely passionate about teaching other entrepreneurs how to scale without sacrificing their values and all of their precious time.
She has given keynotes to rooms of 10,000+ entrepreneurs, been featured in different publications, and created countless tools + resources to help other people live out their mission through entrepreneurship.
After nearly 10 years in the marketing, branding and business coaching space, Elizabeth is recognized as the one who does things a little differently. With family, freedom of time, and health as the foundations in her teaching, she helps entrepreneurs get back to their original dream: building a business that aligns with who they are, what they believe and how they want to live each day.
As a mom to three kids four and under (plus a pup and seven chickens), Elizabeth and her husband have dedicated their lives to showing people how it’s possible and important to create a life that honors both the gifts we are born with and the gifts (specifically the people) God has given us. Your mission will quickly become her mission.
It's time to scale your brand to the next level!
Welcome to Bootstrap Farm!
Meet your hosts, the Hartkes!
In 2016, Michael and Elizabeth Hartke took a five week trip across California after officially "retiring" Michael from his corporate career as an actuary. It was in Petaluma, California where they stayed in a refurbished barn on a 140 acre farm property where the dream was born...
They envisioned buying a farm property of their own someday where they could invite friends and family and enjoy a simpler way of life for their growing family.
Elizabeth, forever the visionary, pictured someday hosting entrepreneurs at their property where they could deep-dive into their wildest dreams for their companies and create the strategic roadmap to help them make it their reality in a fraction of the time.
And so, Scaling Up At The Farm became a reality!

"When you come to our home, you are family! Growing up in a big, mixed Italian and Arabic family, I live to open my home and my dining room table to colorful debate and never-ending feasts. Now, I get to combine that passion for family with my love for business, and we want you to be the benefactor of both! We do in two days what most business owners do over two years, but we do it with joy, good food and the backdrop of our inspiring farm. There's a seat at our table for you!" -Liz
"You belong here. When my wife came up with the idea to start Scaling Up At The Farm... well, let's just say I'm the one that wants to figure out the How. But I knew that this would be a life-changing thing for our clients as long as they don't mind a bunch of cute (but loud) kids in the background and the mad-scientist strategies of my brilliant wife. The bonds we've created with our clients through this process go so far beyond anything we've experienced in business before. We can't wait to have you!" -Michael